McLuhan believe that the print revolution begun by Gutenberg was the forerunner of the industrial revolution. One unforeseen consequence of print was the fragmentation of society. McLuhan argued that readers would now read in private, and so be alienated from others. “Printing, a ditto device, confirmed and extended the new visual stress. It created the portable book, which men could read in privacy and in isolation from others” (McLuhan, 1967, p. 50). Interestingly, McLuhan saw electronic media as a return to collective ways of perceiving the world. His “global village” theory posited the ability of electronic media to unify and retribalize the human race. What McLuhan did not live to see, but perhaps foresaw, was the merging of text and electronic mass media in this new media called the Internet.
about Marshall McLuhan
Basicamente (e é a minha opinião como puro leigo) somos criaturas que avançaram devido à sua capacidade de comunicação. Interessa pouco quem apareceu primeiro, o certo é que adoramos comunicar. Estou eu aqui a escrever porquê? Porque adoro comunicar.
Até tinha mais umas coisas para dizer… Mas deixo por aqui para que quêm lê tambem dê a sua opinião….. 
É preciso comunicar
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